Interactive PDF: MPS Company Brand Guide Book The following Brand Guide Book Interactive PDF was created to standardize the company’s visuals, voice, and marketing initiatives. Click here to download the Interactive PDF. MPS Brand Guide 2020-04-27 REV4 Tools Used: Adobe InDesign Adobe Acrobat Pro Adobe Photoshop Adobe Illustrator Other Projects Benefits Enrollment: Responsive UI/UX Microsite …
Package Graphics: “Product Camo” To show the breath of products produced by MacLean Power Systems, the package graphics were updated to show major products produced by the company. These graphics were created by hand illustrating the products and converting them into a digital format. The digital designs were laid out in a pattern and …
Social Media Video Promotion The following video was created to promote MacLean Power Systems participation in the IEEE tradeshow. This video was created in Adobe After Effects and is fast paced to grab the attention of viewers as they scroll through social media. Two versions were made for different social media platforms: One track contains …
Video Editing & Production The following videos were requested by MacLean Power Systems and published to: https://www.macleanpower.com/videos/ We setup a film studio with a green-screen background for these interviews. To produce the videos, I took part in writing/interviewing, filming, and completely editing all of the following clips. • Videos were captured with a Canon M50 …
Half Page Print Advertisements These 1/2 page ads were created to promote MPS’s innovative new power products in a print publication. Each layout features a different product, but the image placement and design element choices make the campaign cohesive. Headline copy is integrated with the high quality engineered renderings (designed by MPS engineers) along with callouts …
Email Marketing Campaign Design: Constant Contact This is email blast design was created to invite companies to a power industry training seminar. • Constant contact was used to create the layout. • The photo was taken with a Canon EOS SLR and edited in lightroom. • Adobe Illustrator was used to create …
Trade Show Exhibit Pull Up/out Banner Designs These 3 x 8 foot pull up banners were created to promote MPS power and anchor products at company exhibitions and trade show events. These were designed for products appealing to different market segments, but the designs were created to be cohesive enough to use in a single campaign if …
Trade Show Exhibit Graphics: Pull Up Banner Designs Read More »
Exhibit / Tradeshow Booth Graphics, Print Ad, and Digital (Social Media and Email Blast) Image Design 3D Preview of the Booth Layout Created in Sketchup Pro and recorded with Snagit. 3D Preview of the Booth Layout Created in Sketchup Pro and recorded with Snagit. Three Pull Up (3 x 8 foot) Banner Designs Created in …
Company Overview Flyer & Video Promo This quad-fold step accordion flyer layout was created to promote our company to potential employees. I designed this to be a step accordion so that it would be inviting to read and simple to navigate. MacLean Fogg Promo Video MacLean Power Promo Video Sources: Icons by Camilla Groth Photos …
Print Ad Campaign Concept This advertisement campaign concept features a game – an imaginary board/card game – that features the company’s power-related products. The game is NOT real, but is designed as a guerrilla marketing concept that is unique to grab viewers attention. The concept is to make the cards (and possibly even make the game real) to go with the advertisement series and …
